November 12th, 2008

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Hey, Is Info Marketing Dead?

Wednesday, November 12th, 2008

(repost from http://thefutureofinfomarketing)

What do YOU think Reader,

… is information marketing the absolute smartest business model ever devised…
ESPECIALLY in today’s uber-connected world?

* Without a doubt! *

… And I’ll happily argue that with any of the “information marketing is dead” theorists … as soon as I stop laughing at the irony of what these individuals are doing…

See, even those who try to use a controversy spin to grab your attention and tell you that info-products are dead … they are, indeed, using information products to tell you all this!

And they’re likely selling you a seminar, teleseminar, webinar, ebook, video course, audio course or other info product that will “further explain” their solution (of course, THEY THEMSELVES are cashing in via information marketing).

Or they are selling you a course for their “alternative” of how to make big bucks. But, the reality is THEY are making THEIR money selling that course (which is, indeed, information marketing!).

… And the top guys on Ebay who tell you Ebay is the single best way to make money but then sell you an extensive course to show you what they know… they too are actually cashing in (quite nicely!) with information marketing.

… And the lead generation experts who tell you that the only solid business model these days is lead generation … and in their 12 video and PDF course they’ll teach you why that’s the case, they too are actually capitalizing on information marketing.

… And the network marketing “leaders” (the brand names) who tell you that MLM is the greatest opportunity in the world for the masses, and then sell you their CD + workbook course on how YOU can profit with network marketing are ALSO cashing in with an information product.

There is NO WAY information marketing can EVER die.

Because our search and need for additional information has never been as high as it is today with the “mobile computers” in everyone’s hands and the fast internet access from just about anywhere you are.

Since the day we, as a species, started carving history and instructions into stone… there could have been an enterprising individual out there ready to start selling access to it. (If only those cavemen had the proper how-to courses to teach them all this!)

Information marketing isn’t going anywhere.

No way.

No how.

In fact, it’s absolutely picking up pace.

Even the experts in other fields who are very successful in what they do… eventually transition (or expand) into information marketing because it just makes sense to start selling some of their knowledge.

What they quickly realize is this model offers some of the highest return on investment with the lowest risk and (most importantly), the most simplicity than probably their own business model.

So even though their course will teach others how to:

become a successful real estate investor
win big at poker
launch a successful carpet cleaning business
make big money on Ebay
properly select a profitable franchise
etc…

The reality is that the publisher is actually cashing in with information marketing in the process.

Two recent interviews from the FutureOfInfoMarketing.com series support what I just said.

A very successful Ebay vendor moved into offering his own course on how to succeed with information marketing.

See Chris Hubbard’s interview after you register at: FutureOfInfoMarketing.com

And a very sharp and highly successful retailer found a new passion for information marketing.

See Bill McRea’s interview: FutureOfInfoMarketing.com

(By the way… you ARE registering for the series, right? Because it WILL be sold as a $197 product later so you might as well grab it now for free.)

Draw your own conclusions.

As part of the series, I’m interviewing experts from all sorts of backgrounds and getting their answers to the 3 questions listed on the main page (see the links I just gave you).

After you review their answers, start considering what you should be putting your own focus into.

P.S. I’m also going to be posting details to the contest that gives you a chance at winning “the grandfather of information marketing’s” $5194 worth of top resources. (Those that know who that is, they call him Dan…)